The Profile of the European Film Market
The European Film Market is one of the top three meeting places of the international film and media industries. Its close links with the Berlinale as a public film festival, and its position at the heart of Berlin’s vivid creative economy, are defining characteristics of the Berlinale’s film market. Yet the EFM is more than just an agile marketplace for trading film and audiovisual content – it has also positioned itself as a platform for innovation and change.
Over a period of nine days, around 10,000 representatives of the international film and media industries – primarily producers, buyers and sales agents, distributors and financiers – come together to network, exchange, inform themselves and do business. As the first major film market of the year, the EFM is in a strong position and serves as a compass, barometer and pacesetter for the new film year: new productions and developments, future-proof business models, contacts and contracts – it all starts here.
The European Film Market's locations are just as varied as its initiatives, ranging from the beautiful Gropius Bau to elegant Marriott Hotel, modern Berliner Freiheit or the historic Zoo Palast. A professional infrastructure for exhibitors, state-of-the-art cinemas, numerous market premieres and outstanding service via close customer and partner relationships distinguish the film market as a first class trading platform. The EFM serves the diversity and breadth of requirements for its different participant groups, focusing on networking, exchange, information and the constant integration of new players.
Making the Connections
Our goal is to help you make the right connections. Together with our partners, we are building on the success of our networking initiatives that promote collaborations and provide platforms for productions in development. Whether you are a first-time filmmaker or a seasoned industry professional, our series of events, panels, screenings and talks make connecting at the Market both relaxed and rewarding.
Discovering new and emerging talent is one of the things we do best, and for you it’s as easy as walking across the street to the Berlinale Co-Production Market. Here, international producers and financiers work together to match partners with handpicked projects during an intensive four day event.
EFM Horizon is a window on current and ground-breaking developments in the media and entertainment worlds, a compass for sustainable business models driven by new technology, digital innovations and the storytelling of tomorrow. The ideal atmosphere for this innovation platform at the EFM is provided by Berliner Freiheit, just across the road from the Marriott Hotel. It furthermore hosts the already known EFM Industry Debates that bring together international experts in three talks focused on current and future issues facing the industry and are presented by IFA and held in cooperation with The Hollywood Reporter, Screen International and Variety.
Berlinale Series Market is a joint project between the EFM, Berlinale Co-Production Market and Berlinale Talents and is also closely connected with Berlinale Series as part of the festival programme. The platform offers a growing number of filmmakers involved in the development, production and buying/selling of high-end drama series their own event in the prestigious Zoo Palast. With market screenings, a conference programme, showcases and networking events this is the place to meet, network and get down to business.
New synergies are created at the EFM Producers Hub in collaboration with the Berlinale Co-Production Market and the ACE producers’ network. It offers an exclusive networking space for meetings, advice from experts on financing and distribution strategies as well as series of talks. Here, international producers come together and develop their projects under market conditions.
Established in 2009 and formerly known as Meet the Docs, the DocSalon is a collaboration between the EFM and the European Documentary Network (EDN). Following the documentary film festivals in autumn the initiative offers the opportunity for people to learn about the newest developments and projects at the beginning of the year. A series of talks, matchmaking and advice are targeted at specifically promoting networking and exchange among buyers, sellers, directors and producers of documentaries
Berlinale Africa Hub sheds a light on the Film Industry of sub-Saharan Africa. Via panels, networking events or a VR Lounge, it provides a platform for filmmakers, producers and entrepreneurs from the continent and also puts a strong emphasis on digital innovations which promote developments in the continent’s audio-visual industries.
At the Berlinale Talents Market Hub, EFM visitors receive first-hand information about the 250 participants of the festival’s talent development initiative as well as get insights into the 40 film and drama series projects developed during the Berlinale Talents Project Labs.
Lola at Berlinale presents current German films shortlisted for the LOLA German Film Award to the international industry at the EFM. The series is a joint project of the Berlin International Film Festival, German Films and the German Film Academy.
Additionally, the EFM puts a special focus on the film production of a certain region in the Country in Focus section. Here the content and industry of select countries is highlighted in the framework of the Market.