EFM Event Schedule 2023

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Events are constantly added and updated up until and during the market.

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Your European Audience at a Glance

With: Karin Annell (she/her), Rodolphe Buet, Jaim Tarrazón (he/him), Erika Jakab, Renate Nikolay, Lucia Recalde, AC Coppens (they/them) Access: Market Badge & Online Market Badge Organiser: EFM Type: Talk With: Creative Europe MEDIA
For the first time, the European Commission will unveil results of a big multi-country survey of audience behaviors and tastes in Europe  which was commissioned for the forthcoming comprehensive market report, the „Media Outlook“. Join the presentation and debate to understand what your European audience wants to watch.

Shifting Business Models with an A

With: Guy Bisson (he/him), Johann Rückel , Izabela Piotrowska (she/her), Cristóbal Valenzuela (he/him), AC Coppens (they/them) Access: Market Badge & Online Market Badge Organiser: EFM Type: Talk With: Ampere Analysis
A like Audiences, Advertising and AI: How do Audiences’ behaviors shift ? What opportunities do AVOD and FAST open up? What is the future of AI-enabled or generated content in the film industry? A-Experts discuss together with an independent producer further ways to leverage the value of content.

Surfing the Waves: Audience Building in a New Period of Changes

With: Agnete Juul (she/her), Algirdas Ramaska (he/him), Eduardo Escudero, Noortje van de Sande, Michael Gubbins (he/him) Access: Market Badge & Online Market Badge Organiser: EFM Type: Talk With: Europa Distribution
A new wave of economic challenges and shifting consumer trends are disrupting the post-Covid recovery for European film, testing business models and financial sustainability. This panel will explore new realities and the potential for innovative and collaborative approaches across the value chain.

Opening Berlinale Series Market: Adapting To The Market

With: Guy Bisson (he/him), Beatrice Springborn, Ruth Berry, Rodolphe Buet, Robert Franke, Jesse Whittock (he/him), Dennis Ruh Access: Market Badge Organiser: Berlinale Series Market Type: Talk With: Film und Medien Stiftung NRW, Medienboard Berlin Brandenburg, Deadline
What is being commissioned and by whom? How is content currently being consumed? How are streamers, broadcasters and distributors dealing with audience behaviours? To kick-off the Berlinale Series Market, Guy Bisson from Ampere Analysis will tackle these questions, and offer an overview about current insider drama series business trends.

Entrepreneurial Showrunners: The Future of Creative

With: Jono Bergmann (he/him), Adi Hasak (he/him), Bennett McGhee , André Zoch, Max Goldbart (he/him) Access: Market Badge & Online Market Badge Organiser: Berlinale Series Market Type: Talk With: Film und Medienstiftung NRW, Medienboard Berlin-Brandenburg, Deadline
There’s a structural shift happening in the business as creatives/showrunners establish their own (production) companies and get rid of representation. They are realising the projects they are truly burning for, taking them from script to screen on their own. Showrunning (in Europe) on the next level!

WAR POWER PEACE

With: Kathrine Thorborg Johansen, Synnøve Hørsdal, Gudny Hummelvoll, Michael Diseth, Erle Marie Sørheim Access: Market Badge & Online Market Badge Organiser: Berlinale Series Market Type: Showcase With: Norwegian Film Institute, Film und Medien Stiftung NRW, Medienboard Berlin-Brandenburg, Deadline
Meet the people behind the upcoming series: Holmlia Love, The Fortress, E-14 and Power Play. In conversation with journalist Erle Marie Sørheim.
Mon Feb 20 14:00 – 14:45 + CinemaxX
VOD available

Cracking the Case: Crime Narratives for New Generations

With: Katharina Kremling, Ulf Synnerholm, Brigitte Dithard, Carlotta Claori, Stephen Driscoll, Rachel Glaister Access: Market Badge & Online Market Badge Organiser: Berlinale Series Market Type: Showcase With: All3 Media International, BRF, Indigo Film, SWR, ZDF, Film und Medien Stiftung NRW, Medienboard Berlin Brandenburg, Deadline
Visit the All3Media International showcase where commissioning editors and producers reveal brand new series and discuss evolving the genre for new generations of crime lovers.
Mon Feb 20 15:00 – 15:45 + CinemaxX
VOD available

The X Factor: How to Create Buzz Around Your New Film

With: Tom Grievson , Mimi Steinbauer, Matthew Miller (he/him), Matt Johnson (he/him), Scott Roxborough (he/him) Access: Market Badge & Online Market Badge Organiser: EFM Type: Talk With: The Hollywood Reporter
With an endless supply of "content", generating audience excitement around your movie has never been more important, but breaking through the noise has never been more challenging. We talk to the world's leading indie producers, sales agents and distributors about how to generate that vital "buzz" from your first development pitch all the way to opening night.

Big Success From a Small Market: Kvodo - A Case Study

With: Ron Ninio, Danna Stern (she/her), Rebecca Roth (she/her) Access: Market Badge Organiser: Berlinale Series Market Type: Talk With: Film und Medien Stiftung NRW, Medienboard Berlin Brandenburg, Deadline
Big Success From a Small Market: Kvodo - A Case Study with Ron Ninio and Danna Stern

Prime Video: International Content Strategy from Nordics to Nigeria

With: Wangi Mba-Uzoukwu, Karin Lindström, Philip Pratt, Johanna Karppinnen Access: Market Badge & Online Market Badge Organiser: Berlinale Series Market Type: Talk With: Prime Video, Film und Medien Stiftung NRW, Medienboard Berlin-Brandenburg, Deadline
A fireside chat with local heads of Amazon Studios from Germany, Nigeria and the Nordics, to give insights into Prime Video’s international content strategy, local focuses and how the team works with local partners to bring exciting shows to a global audience.This event takes place at CinemaxX 3.
Tue Feb 21 13:00 – 13:45 + CinemaxX
VOD available
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