EFM Event Schedule 2024

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Events are constantly added and updated up until and during the market.

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Working with AI: The Human Factor

With: Dr. William Charles Uricchio, Ph.D., (he/him), Souki Mansoor (she/her), Amir Baradaran (he/him), AC Coppens (they/them) Access: Market Badge Organiser: EFM Type: Talk
Let’s explore the “human factor” in a world infiltrated by AI: Which impact do AI innovations have on the media we produce and consume? How do we make sense of the new digital age, and what skills do we need for that? How to ensure this new AI landscape remains ethical, inclusive and humane?

Unlocking Audiences and Authentic Representations Accessibly

With: Amanda Upson (she/her), Deborah Williams, Ariel Baska (they/them), Winnie Luk (she/her), Ranell Shubert (she/her) Access: Market Badge Organiser: EFM Type: Talk
Featuring the insights, criticisms, perspectives and advice from accessibility advocates, this conversation will unpack how ableism can be dismantled on and off-screen through positive steps to reach disabled audiences and support audiovisual creations told from authentic disabled perspectives.

PAST FORWARD: Giuseppe Tornatore’s “Il Camorrista” Reborn

With: Gianluca Curti, Johanna Karppinnen Access: Market Badge Organiser: Berlinale Series Market Type: Showcase With: Film und Medien Stiftung NRW, Medienboard Berlin-Brandenburg, Deadline
The story of Oscar-winning director Giuseppe Tornatore’s feature debut “Il Camorrista” is a peculiar one. Shot in 1985, the film was expanded into a five-part series, starring Ben Gazzara as a notorious boss of the Neapolitan Camorra crime syndicate.
Mon Feb 19 11:30 – 12:00 Berlinale Series Market at CinemaxX
VOD available

CresCine Industry Outlook: Audiences, Markets, Skills & Greening

With: Manuel José Damásio (he/him), Ivana Kostovska (she/her), Ulrike Rohn (she/her), Jakob Isak Nielsen (he/him), Cathrin Bengesser (she/her), Fatih Abay (he/him), Sten-Kristian Saluveer (he/him) Access: Market Badge Organiser: EFM Type: Talk With: CresCine
Stay ahead of the curve with CresCine, Horizon Europe-powered alliance of Europe's film industry heavyweights and researchers, preview industry insights for 2024 in audiences, markets, sustainability, and skills. Join the exclusive EFM session to make informed decisions and stay on top of the European film industry.

Social Responsibility Sells | Matching Impact and Entertainment

With: Karolina Peysakhov (she/her), Tatjana Samopjan (she/her), Patrick Spence (he/him), Patrick MacManus (he/him), Stewart Clarke (he/him) Access: Market Badge Organiser: Berlinale Series Market Type: Talk With: Film und Medien Stiftung NRW, Medienboard Berlin-Brandenburg, Deadline
Democracies are shaken across the world. In an industry where profits drive content, what is the intersection between social responsibility and reaching wider audiences through engaging entertainment? The panel covers examples of successful, socially relevant series from various territories.
Mon Feb 19 17:00 – 18:00 Berlinale Series Market at CinemaxX
VOD available
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